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Building strong coalitions to create widespread support for issues or shape public policy can be essential to your business plan. Working with an external strategic communications agency can help focus your efforts and keep you on target. Hiring a talented and experienced agency can increase your bandwidth, leverage an external perspective and bring your team effective and creative solutions. A good agency will be an extension of your team and will work diligently to ensure your goals are achieved. Next time you need extra help, consider looking outside your team.